OR RRB Proactive Lead Generation Marketing Platform
Overview
Buyer
Place of Performance
NAICS
PSC
Set Aside
Original Source
Timeline
Qualification Details
Fit reasons
- NAICS alignment with historical contract wins in similar service areas.
- Scope strongly matches core technical capabilities and delivery model.
Risks
- Past performance thresholds may require one additional teaming partner.
- Potential clarification needed on staffing minimums before bid/no-bid.
Next steps
Validate eligibility requirements, assign capture owner, and schedule partner outreach to confirm teaming strategy before submission planning.
Quick Summary
The Department of the Army, specifically the W7NW USPFO ACTIVITY OR ARNG office, has issued a Solicitation for an OR RRB Proactive Lead Generation Marketing Platform. This opportunity seeks a specialized advertising medium capable of utilizing registrar-verified data to identify eligible candidates. This is a Total Small Business Set-Aside. Responses are due by April 21, 2026.
Scope of Work
The requirement is for a proactive lead generation marketing platform. This platform must incorporate a specialized advertising medium that leverages registrar-verified data to accurately identify and target eligible candidates for recruitment or outreach purposes.
Contract & Timeline
- Type: Solicitation
- Set-Aside: Total Small Business Set-Aside (FAR 19.5)
- Product Service Code: R701 - Advertising Services
- Response Due: April 21, 2026, 10:00 PM UTC
- Published: April 2, 2026, 2:31 PM UTC
- Issuing Agency: DEPT OF DEFENSE / DEPT OF THE ARMY / W7NW USPFO ACTIVITY OR ARNG
Additional Information
Interested parties should note that this is a Total Small Business Set-Aside, indicating that only small business concerns are eligible to submit proposals. For inquiries, contact Richard Harvey at richard.a.harvey5.civ@army.mil or 971-355-4217.